Pipeline

Held calls with ICP-fit contacts, the replies that need a decision and the touches that caused each result.

Outbound to held call

Build an ICP list, publish proof, run controlled outreach and trace held calls back to the touch that caused them.

100% of held ICP calls trace back to a touch.

1 by tagged link, 2 by email match, 0 by hand, 0 unattributed.

Reply inbox

Unsubscribes and angry replies trigger global suppression. Every other inbound reply or DM waits for a human decision.

Rajesh Menonreplying to Example Founder
2026-09-10 10:13 · new
This is exactly our problem. Can you send a time to talk next week?
Classified interested. Send the booking link and log the touch.

Funnel by person

Which voice books calls that are held with ICP-fit contacts.

Voice	Touches out	Clicks	Replies	Booked	Held	Held, ICP fit
Example Founder	3	3	1	3	2	2
Example Delivery Lead	0	0	0	0	0	0

Funnel by angle

Which argument produced calls that were held with ICP-fit contacts.

Angle	Touches out	Clicks	Replies	Booked	Held	Held, ICP fit
the commercial case for narrowing scope	1	3	0	1	1	1

Calls waiting on an outcome

Ten seconds each. A held call with no outcome is the row that makes the funnel useless.

Sara HaddadNorthline Interiors

Held 2026-09-13 10:13 · Email match via Example Founder

Meetings

Every booking with what caused it. A booking that resolves to nothing stays visible as unattributed.

Rajesh MenonMeridian Facilities

Booked 2026-09-14 10:13 · not held · ICP fit

Email match via Example Founder

Sara HaddadNorthline Interiors

Booked 2026-09-13 10:13 · held · ICP fit

Email match via Example Founder

Amina DarwishGulf Freight Partners

Booked 2026-09-08 10:13 · held · ICP fit

Tagged link via Example Founder · the commercial case for narrowing scope

ICP fit confirmed. Scoping the quoting workflow; proposal to follow. Came from the founder's narrowing-scope angle.

Tagged links

Every outbound URL goes through here, including channels posted by hand. The mc parameter lets held ICP calls trace back to the touch that caused them.

Short URL	Target	Voice	Clicks
https://mission.futurebits.tech/r/fb-quoting-teardown	https://futurebits.tech/blog/quoting-teardown	Example Founder	3